About Us

We help technology and PE-backed businesses unlock commercial performance. With over 25 years of experience leading sales transformation across telecoms, cybersecurity, SaaS, and cloud infrastructure, We bring hands-on expertise in scaling sales operations, building high-performing teams, and delivering double-digit revenue growth.Whether it’s defining go-to-market strategy, improving sales cadence and culture, or optimising channel and enterprise sales, we work closely with leadership teams to identify blockers and drive measurable outcomes.Previously, having held senior leadership roles at Spirent, Telefónica, and The Instant Group, and now supporting organisations as a consultant, advisor, NED, or fractional CRO.